Dating direct Website Review

Dating Direct Review

Dating direct is one of UK’s leading dating websites with over 5millon singles registered. This website is a very popular one in UK. This online dating website has its base as UK but has members worldwide. They offer a long list of countries from which you can choose the majority of the projects such as USA, Australia, Canada, Ireland, and a lot more. They have profiles related to all walks of life. It is one of the busiest dating websites of UK.

Key Features

  • Simple site with clear navigation
  • Well designed
  • Popular in UK
  • Quick upload as a result of less graphics
  • Simple sign-up process
  • Good search tools
  • Friendly environment
  • Lacks exclusive interesting features
  • Mobile phone accessing of dating direct

Design and Navigation

The navigation of Dating Direct internet Dating website this site is very simple and clear. There are only a few features which are designed in a very simple and easy to use manner. The simple design does not have much gimmicks and heavy graphics to clutter the site. DatingDirect internet dating service has a large UK singles database that is designed with simplicity

Design of the site  
Ease of use of the site  

Profile and its Quality


Before you sign up with DatingDirect, you get to run simple searches on profiles, where you can reduce the radius of your search for singles. You can view around six pages of thumbnails on DatingDirect and have a look at the member details before you can sign up. After you sign up, you can view more profiles.

Signing up with Dating Direct is very simple as they ask you very simple questions like hair, eye colour, etc. You are allowed to give a brief description about yourself and express the kind of person you are looking for. If you are not that great with your wordings or do not want to vomit your story line to simply everybody, then they have a lot of pre-defined lists for you that you can simply choose. But, you will have to put on some effort in the “personal ad” area so that you can stand out from the rest of the crowd. One major bolt with the design of the sign-up form is that, you cannot leave any of the questions unanswered. If any of the questions is left unanswered, the form refuses to submit.

Safe and Secure:

The personal details of the members like that of their email ID, Phone number etc are all kept confidential. All the profiles and photographs submitted in the site are reviewed by a separate team to make sure that they are genuine and only those profiles and photos that are genuine are brought live. Dating Direct online dating website aims to bring your profile to live within 24hrs of registering. But it may take around 48 hours for it to approve your photos.

At a maximum of 5 photos can be added and only 2 is allowed if you send it to their free post address to be scanned and posted. Any one of the photos can be public and the others can be private. DatingDirect does not allow you add any audio or video as they consider it as an unsafe method of communication.

Level of details  
Can you leave some fields blank?  

Pricing and corresponding details

Once you sign in for free, you can go through other’s profiles and update your profile in any way you want but by no means can you communicate with the other singles in the profile. But if you are very curious but do not want to make any big investment, you can avail a three day trial for £4.95.


The free membership allows you to only search and view profiles. With the premier membership you can have 50 free messages a day, use the premier search function, free bundles of SMS text alerts and you will have to pay for the additional text alerts. The search tools that are available are postcode search, standard search, premier search, photo gallery search, new member search and fast find. The search results are arranged in the order they last logged in.

When you sign up for a premium membership, the site gives away free bundles of SMS text alerts which are, 5, 10, 20, 60 and 120 respectively. If you want additional SMSs you can purchase them, 10 messages cost £2.00, 25 – £3.30, and 50 – £5.00.

The free membership is just for name sake but you can not do anything except a basic search until you get the premier membership. The short trial memberships are a great idea for you to have an idea about the website.

Dating Direct

Free Registration  
Value for Money  

Three Days Trail £ 4.99  
Seven Days Trail £ 9.99  
1 month subscription £22.80  
3 month subscription £ 44.97  
6 month subscription £ 59.94  

Mode of Payment
Cheque Postal Orders Credit Card
Debit Card

Features and exclusives of the site

Dating direct has a simple list of features that does the job for you. It has no gimmicks. If you do not like simplicity and want a lot more of fun, we recommend LoopyLove Dating Website that makes internet dating more of fun.

The pop-up window:

There is a little pop-up window for you that pops-up in real time showing you who is visiting your page, mailed you or winked. These immediate notifications allow you to visit those who have visited you instantaneously

Absence manager:

The absence manager in the mail folder gives you an option to mark if you are going to be away from the website for a while so that the users who have mailed you and waiting for a reply will not get disappointed.

See who likes me:

The “see who likes me” is a very interesting feature of the website. With the help of this feature you can see the other members you have added you in their favourites list.

Test creation:
You can also create your own test that the other users will be taking part in so that you can pick up more compatible matches among the millions. Though you need not consider the test very seriously, it might give you an even more clear idea what you can actually expect from the person.

Search options:
In dating direct, you are having an option of three kinds of searches. The first one is the one-click search that gives you the list of all the people in the website by postcode, username, keyword and a few more options. The second kind of search is known as the quick search that allows you to find users in a particular radius of area and within a certain age limit. The third kind of search is the most comprehensive one that gives you loads of options. You can also save a particular set of options as your favorite search criteria and keep updated on to see if new people have joined who meet your search criteria and match your needs.

Dating direct’s instant messenger enables live chatting with the other subscribed members. Dating direct recently included the video chat facility too so that the “phto-faces” can no longer hide behind their best shots.

Video ad:
This feature is similar the one available in where you can describe yourself in a video. This option is extremely easy to do if you possess a web cam.

Contact history:
The contact history option stores the history of every wink, visit and chat that had been ever sent and received which is of great use if you had lost track of some one.

Uk specials:
There are also specialised services that are really only available to UK members like short messaging to mobile phones and local party announcements in the homepage of dating direct.

Some of the additional features that are available in the site are, you are allowed to hide your profile from the search results, ignore list which allows you to block any more messages from a particular member, you receive text alerts as you receive messages, Cupid mail which is a weekly email update of any new members from your area.

Site exclusives
Restriction on num of snaps
You were viewed by feature
Online status history
Refined searches
Instant messaging
Webcam / video conferencing

Datingdirect’s campaign:

Datingdirect is the UK’s largest dating service* with over 3 Million active members each having a detailed profile. Established in 1999 as a place for singles serious about finding a partner, does away with gimmicks such as free trials, nicknames and un-moderated chat rooms. All correspondence between members is carried out using DatingDirect’s anonymous messaging system ensuring the member’s personal details such as their real email address is always kept confidential. All profiles and photographs submitted to the site are reviewed by the dedicated team at to help ensure that only genuine profiles go live on the site.’s mission statement is to serve its members needs with the best possible online dating service with the highest quality of support.

Some highlights from user reviews

We found many unhappy user reviews on dating direct that the profiles in there hardy respond. They claim that the site is not lively. Another major claim that is made is that, even if you unsubscribe, your profile is not removed and some even suspect that, this is one of the reasons why dating direct is having so much members.

Though the simplicity and design of the site has been highly appreciated. The straightforward approach of the site is liked too.

Our overall Rating for Dating Direct


Member reviews for Dating Direct

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